Are you ready to take your website sales to the top?

Imagine having the power to almost immediately see more traffic, more sales, and a better website ROI! WI works, Inc.’s Pay per Click Management services brings all of this and more to savvy companies. There’s not a faster or more accountable way to generate drive targeted traffic to your website.

Dramatically Increase Your Website Performance with Pay Per Click Management

Optimal search engine marketing strategy includes both Pay per Click (PPC) and SEO. The more screen real estate your website brand occupies on any given search engine keyword, the more trust and recognition you will receive. This directly translates into more clicks and more website revenue for you.

However, leveraging both Pay Per Click (PPC) and SEO is a daunting task. Successful integration of these critical marketing strategies can be challenging. WiWorks employs a methodology that takes all of the pain and worry out of integrated online marketing for you.

Our strategy includes assigning you a personal account manager who will help you to:

• Clearly define campaign profitability goals
• Create a keyword bidding strategy for maximum ROI
• Precisely focus keywords and content to a targeted audience
• Acquire new customers through messaging created for visitors who are ready to buy
• Boost revenue opportunities by increasing your website conversion rate and customer loyalty

For years, WI works, Inc. clients have relied on us for their online marketing needs. You can also benefit from our extensive experience in all aspects of online marketing, including Pay per Click Management and SEO. Contact our Utah web development specialists to find out about our hundreds of happy clients. Many of them are currently enjoying top PPC and SEO positions on Google, Live.com, Yahoo and others.

Contact an Account Manager today to find out how much money you can made by coordinating your PPC and SEO efforts with a real search marketing strategy for online growth.

Landing Page Optimization

How many of your visitors have used a search engine in the last 7 days to research a purchase they’re considering? Some estimates have the number as high as 90%. Your visitors view the internet as an information directory. Your landing page does its job when it provides the information visitors are specifically looking for. We closely optimize your landing pages to complement your Pay per Click campaign elements. This is just part of our process to remove all obstacles from your visitors’ buying process, to help motivated searchers become loyal customers.

We help you identify the best landing page to use for your PPC campaigns. Your landing pages are best optimized when they are visitor- responsive and give visitors exactly what they came for. So to that end, we’ll also give you recommendations on how to improve layout, message quality, and other factors to turn your landing pages into persuasive marketing tools.

Conversion Rate Improvement

Steady streams of qualified web site visitors that are motivated to purchase your products are the best indicators of how good your search marketing strategy is. Our Conversion Rate Optimization process puts these web site visitors at the center of our optimization focus. We help your web site to connect in a relevant way with your visitors. That means more money in your pocket.

On-going Integration with Organic SEO programs- What makes us different!

Also known as Sponsored Listings or Pay Per Click, this sort of search campaign can draw many more visitors to your website. Our PPC campaigns begin with geographic targeting, network targeting and keyword clusters. This targeted approach helps to shape the focus of your campaign and gives direction to the groups of advertisement we use.

One the campaign has a well-defined focus, we submit a series of keywords, advertisements, bids and landing page URLs to the most popular search engines. Our priority is to draw plenty of viewers to your website while keeping the cost as low as possible.

Our PPC campaigns are much more than a one-shot deal, however, as ongoing management services track and monitor the campaign’s progress at every step along the way. Our dedicated PPC experts implement the campaign efficiently and methodically, using an approach that we have found brings plenty of traffic to your site.

We at Wiworks include all of the following in PPC campaigns:

• Analysis of your business.
• Assessment of goals.
• Extensive geographical research.
• Targeted advertisements with bundled keywords.
• A capped budget.
• Intensive, accurate analysis at every stage of the campaign.
• Every possible effort to get the best possible return on investment.

If your company wants great short-term results on a fixed budget, a PPC campaign may be for you. Common uses for PPC campaigns include creating hype for a product launch and promoting an upcoming event. They are also useful for moving prospects through a long business cycle.

PPC campaigns can complement organic SEO campaigns very well. Many companies opt for a PPC campaign focusing on inexpensive keywords and an SEO campaign built around more expensive keywords. This provides the benefits of both campaigns in a budget-friendly manner.

We offer customized PPC management services for all the most popular search engines, including Google, Bing, Yahoo and MSN. Our campaigns will get you:

• More sales or enquiries.
• A higher return on investment (ROI).
• Less cost per acquisition (CPA).
• Bid management and tracking.
• Detailed reports.
• A fully customizable campaign.

Search Engine Marketing

WIworks provide the best Search Engine Marketing Service!

Do you need to be found online?

Are you buried on page 18 of any National Search Engine?

Does the traffic to your site only consist of the people you have invited there?

THEN YOU HAVE A PROBLEM!

Any serious online business should have one focus when launching the new site: to get through the initial brick wall and get found by Google or any other national search engine. Once your site is created it is impossible for people to know about you if you are not standing under the light where they can see you. On the Internet this process is solved by getting your web site or web sites optimized properly and found on national search engines.

BOTTOM LINE: YOUR SITE NEEDS TO RANK HIGHLY ON SEARCH ENGINES!

WiWorks is a full-service Utah web design and Utah web development company whose loyal clients turn to us for their online marketing needs. Here are a few reasons why:

• Extensive experience in search engine optimization
• Hundreds of client references
• We currently have numerous clients enjoying top positions on Google, Live.com, Yahoo and others.
• Strategies that have been perfectly deployed and are now providing clients with sustainable growth and opportunity

If you don’t contact us, you’ll never know how much money you could have made on the Internet or saved by coordinating your PPC efforts with a real strategy for online growth.

What is included in our search engine optimization services:

• Dedicated, professional and courteous account manager
• Comprehensive key word analysis
• In -depth analysis of efficiency/usability of your web site(s)
• Comprehensive review of your Top 10 competitors
• Optimization of all web page content, images and files
• Linking strategies outlined for future reference
• Weekly monitoring of your positioning on major search engines
• Success reporting to track ranking progress and real results
• Email and telephone support available as needed
• Simple pricing. No hidden fees or charges

Search Engine Optimization

What it can do for your web site:

• 100% – 600% increase in website traffic
• Dominate your competition
• Fast measurable ROI
• Increased conversions
• Reduced acquisition costs
• Broaden market share

As with any business investment: in order to gain a high return, you must yield more than you spend. Search engine optimization campaigns that offer this type of success consist of several factors including:

Search Engine Optimization

(SEO) is the process of making a website or blog search engine friendly. The primary focus of any SEO effort is to strategically get ranked higher on search engines and then enjoy the increased opportunity from being found. The use of Keywords, Long Tails and effective site titling are all part of this elaborate and detailed business.

Organic Search

Recent studies indicate that 80% of all search engine users prefer organic or natural listings to those that are sponsored. WiWorks, Inc. has proven to be masters in obtaining organic listings and will usually only recommend a Pay Per Click(PPC) campaign as a bridge to launch initial traffic to a new site.

Search Engine Visibility

Creates business and sales opportunities: it is no mystery that if you bring a bunch of new people into your store those sales will occur. The same thinking proves true online when you are found by major search engines. It is like the Google bus went all over the world gathering buyers up and delivering them to your online store. It is a cool process.

Qualified Visitors

If done properly site visitors have actually been searching for your specific product, service or information. SEO is undertaken to get targeted and highly qualified traffic to come to your site and view your offerings. This process of increasing visitors also increases online sales, oftentimes offline as well with phone orders or coupons printed and brought into your physical store.

Customized Search Engine Optimization Campaign

Your SEO campaigns are customized for your business and include competitive analysis, keyword analysis, technical optimization, content optimization, link strategy and monthly maintenance.

Competitive Analysis

You need to understand your high ranking competitors and determine what they are doing to achieve that position.

Keyword Analysis

You need to know what words or phrases searchers are using to find your business. Your campaign should target these keyword phrases.

Technical Optimization

If your site is designed poorly with excessive wasted code, bad links, deceptive URL’s, pop- up windows, frames, or any of one hundred penalized processes, your net result will be impacted in a very negative way.

Content Optimization

High quality, relevant and unique content plays a major role in successful search engine marketing and is important for both your site visitors and the search engine spiders. It takes seconds to scan the net to find any site with content that is similar or a duplicate of another and determine that your site is a knock off of another : copying content results in negative ratings.

Link Strategy

Just like when you were in high school, being popular online is everything. Endorsements or back links from highly rated sites or directories has a very positive influence or your ultimate success or failure online.

Monthly Maintenance

Your search engine optimization campaign will need to be monitored and revised on an on-going basis. This is a normal part of an SEO Campaign.

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